Position: DIGITAL MARKETING EXECUTIVE.
Deadline: 30 Nov 2022.
Date posted: 08 Nov 2022.
Location:Dar es Salaam.
Description:
Job Brief
We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Twitter, Instagram, Facebook etc.)
- Launch optimized online adverts to increase company and brand awareness
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools
- Acquire insight in online marketing trends and keep strategies up to date
- Maintain partnerships with media agencies and vendors
Requirements & Skills
- Bachelor's Degree in Marketing or relevant field
- Proven 3+ years of experience as Digital Marketing Executive or similar role with good knowledge in computer, website maintenance, social media ADs and sales expert
- Excellent understanding of digital marketing concepts and best practices
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills